Go beyond your website and engage your audience with social media marketing. Our social media experts can help you identify where and how to get started building your presence on social media websites today. Blogs, social networking (Facebook, Twitter, LinkedIn), online video (YouTube), photo sharing (Flickr), all allow businesses to communicate and share information directly with potential and existing customers. With the growing rate at which internet users are embracing social media, it is vital to explore social media marketing options for your journal publishing website. Driven by word-of-mouth, social media marketing focuses on content creation that attracts attention and encourages readers to share with their social network. With the right strategy, you can reach key influencers and connect with your potential customers.
Whether you are developing a blog to showcase your website or using Twitter to provide fast customer service, social media can help build your business’ reputation and provide more value. Many organizations get into and participate in social media in a way that can be damaging to their business. Without a proper social media strategy, your presence online can be adding more noise instead of providing value.
Our Internet marketing specialists offer a variety of social media services that will assist your with developing a strategy that works for your journal publishing business, your target audience, and your marketing goals. We can also put together a content strategy for your social media sites to help you continually communicate your message effectively.
APC’s SOCIAL MEDIA OPTIMIZATION HIGHLIGHTS
- Social media strategy development
- Account set up and optimization
- Brand development
- Blog creation and strategy development
- Consultation and training
Measuring social media success